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Same philosophy, sharper focus.

The 80/20 is back.

80% of your wardrobe, made up of essential pieces that carry you through your days.

20% for the personal, the playful, the unpredictable.

Nelissa Nezam's formula is simple: pieces she can wear on repeat, for just about anything.

Creative brain with a community heart -this is what system dressing looks like to Felicia.

Style curator, Soma Rachel George shows us how it's done.

A formula for women who dress with clarity, intention and just the right amount of instinct.