Founded on embracing the multifaceted nature of a woman.
Whimsigirl is a design house grounded in the everyday lives of women. Its garments are crafted to adapt—striking a thoughtful balance between form and function. With clean lines, versatile palettes, and natural materials, Whimsigirl prioritises both beauty and practicality, allowing women to dress with intention, no matter what the day demands.
Established in 2013 by creative director Syazana Sukiman, Whimsigirl has evolved from a womenswear label into a full system of dressing. From a studio in Kuala Lumpur, Whimsigirl brings a global perspective to design—rooted in real life and guided by a lived-in sense of style.
Tailored for contemporary women leading full lives, the wardrobe is built around essential staples and enduring silhouettes that resonate with those who share a similar kinship.
System Dressing
Every piece is designed to build upon what came before. Through adaptable silhouettes, recurring tones, and thoughtful layering, Whimsigirl offers a modular wardrobe that works across seasons and situations.